About Campaigns

A campaign is a time-bound, community-facing effort tied to a specific goal. Each campaign bundles multiple surfaces — blog posts, news coverage, community threads, resource listings, and events — into one page.

What makes something a campaign

• A clear community goal — what change is being sought
• A timeframe — when it started, and what milestone triggers the next phase
• A named convener — which team owns it
• Calls to action — what community members can do
• Connected surfaces — related blog posts, news, events, and resources

Campaign phases

• Active — campaign is live and working toward its milestone
• Launching — product is ready, coordinated public announcement in progress
• Archived — campaign has concluded; page stays live with outcomes documented

Proposing a campaign

Any Ktown Team team can convene a campaign. Community members can propose ideas through Hello.